| Hint | Answer | % Correct |
|---|---|---|
| Colour most associated with Sainsbury's | Orange | 100%
|
| Reward card scheme | Nectar | 85%
|
| Own clothing line | TU | 77%
|
| Catalogue retailer purchased in 2016 | Argos | 69%
|
| Convenience store chain | Sainsbury's Local | 50%
|
| Line of high end, high quality food products | Taste the Difference | 50%
|
| First name of Sainsbury's original founder | John | 38%
|
| DIY chain which was sold by Sainsbury's in 2001 | Homebase | 35%
|
| Line of cheap necessities, retired in 2019 | Sainbury's Basics | 23%
|
| Year Sainsbury's was founded | 1869 | 15%
|
| Area of London where Sainsbury's was founded (and current HQ is still lcoated) | Holborn | 15%
|
| Name of the current CEO of Sainsbury's | Simon Roberts | 15%
|
| 'Live ___ ___ ___' - 2011 - 2021 tagline | Well For Less | 15%
|
| Location of its largest supermarket | Crayford | 12%
|
| Extra-curricular education centres, located in Sainsbury's Supermarkets | Explore Learning | 12%
|
| Make and model of vans used to deliver online groceries | Mercedes Sprinter | 12%
|
| The largest shareholder of Sainsbury's | Qatar Investment Authority | 12%
|
| '___ ___ ___ today' - tagline from 2005-2011 | Try Something New | 12%
|
| 'Helping ___ ___ ___' 2021 - present tagline | Everyone Live Better | 8%
|
| In 2016, the offerings for this product were reduced, causing uproar | Meal Deal | 8%
|