|
Hint
|
|
Answer
|
|
A short, persuasive presentation to explain or sell an idea
|
|
Pitch
|
|
An early version of a product used to test its design or function
|
|
Prototype
|
|
The process of gathering information about customers, competitors and the market
|
|
Market research
|
|
An experienced person who offers guidance and advice
|
|
Mentor
|
|
A person who starts and manages a business often taking on financial risks
|
|
Entrepreneur
|
|
Someone who has an interest in or is affected by the business
|
|
Stakeholder
|
|
A new business in its early stages of development
|
|
Start-up
|
|
The income a business earns before subtracting costs
|
|
Revenue
|
|
A plan that explains how a business will make money
|
|
Business Model
|
|
Able to continue over time without causing harm to the environment or community
|
|
Sustainable
|
|
To lead something
|
|
Spearhead
|
|
Those with an interest in a organisation
|
|
Stakeholders
|
|
A global vision from all sides
|
|
Well-rounded point of view
|
|
The negatives points
|
|
Drawbacks
|
|
Imperfections
|
|
Flaws
|
|
Amount of time in months a company has before running out of cash
|
|
Financial runway
|
|
To use something to a maximum advantage
|
|
Leverage
|
|
To successfully acquire something
|
|
Land
|
|
Rivals
|
|
Competitors
|
|
To be slightly better than somebody
|
|
Have edge over
|
|
To weaken the effectiveness of something
|
|
Undermine
|
|
An action plan designed to help an organisation respond to a future event that may / not happen
|
|
Contingency plan
|
|
A structured narrative where a central figure face challenges to achieve a plan
|
|
Hero's journey
|
|
The current state of affairs or existing condition
|
|
Status quo
|
|
A serious argument or battle that often serves as the climax of a story
|
|
Confrontation
|
|
To create a plan or map for something
|
|
Charting
|
|
Problems or struggles that create suspense and engage the audience in a story
|
|
Tension and conflict
|
|
To strengthen or reinforce something especially a weak point
|
|
Shore up
|
|
To carry out market research
|
|
Conduct market research
|
|
USD
|
|
Unique selling point
|
|
A large variety of
|
|
Wide range of
|
|
Most famous range
|
|
Signature range
|
|
Be reliable
|
|
Be trustworthy
|
|
To decide and say how much something will cost
|
|
To set a price
|
|
An idea made before having proof
|
|
Pre-conceived ideas
|
|
To give special attention to
|
|
To feature
|
|
To generate a price increase
|
|
To drive up the price
|
|
A large outdoor advertising sign
|
|
Billboards
|
|
The most important products
|
|
Core products
|
|
To be different or better than others
|
|
To stand out from
|
|
To have an impact in the way customers behave
|
|
Influence buyer behaviour
|
|
Something that motivates somebody to do something quickly
|
|
Short-term incentive
|